Text Ads: Text ads are small, text-based ads that appear on the side or top of LinkedIn pages. They typically consist of a headline, brief description, and a destination URL. Text ads are cost-effective and can be used to drive traffic to a website, promote a landing page, or generate leads.
Dynamic Ads: Dynamic ads are personalized ads that are tailored to individual LinkedIn members based on their profile data. They can include the member’s profile picture, name, job title, and other relevant information. Dynamic ads are highly personalized and can be effective for driving engagement, promoting job opportunities, or attracting event registrations.
Display Ads: Display ads are visually engaging banner ads that can be placed on various sections of LinkedIn, such as the homepage, profile pages, and LinkedIn Groups. They can include images, text, and a destination URL. Display ads are suitable for creating brand awareness, promoting products or services, or driving traffic to a website.